At the beginning of a blog many young bloggers even those expertise are faced with a simple question, “the blog/website domain”. They keep asking themselves how to choose an attractive and the simplest possible domain name. Well, I’m going to share some tips about choosing a domain name that can flood your blog with responsive traffic over and over.
Here’s the deal:
Choose the Short Name:
Choose the shortest one as possible. Short domain names are easy to remember, you probably don’t want your readers to write your blog domain on a paper and go with it anywhere they want to access your content, it is better when they keep it in mind and they share with their friends without having to show a paper or a cell phone note. There aren’t enough number of characters you should aim, just keep in mind that it has to be as shortest as possible, below 15 characters its okay!
About the numbers of words, if you are on a three-word domain and below, perfect. Exceed these numbers is not very advisable.
Have a look: blogger.com is diamond domain, you don’t need to have it at your favourites to get access to it, and you can just go to your browser and type it by yourself and get into it in few seconds. What if it was professionalblogtemplatesnow.com? Well, you can imagine, some users would have difficulties when typing, they should have to save in the favourites folder or write as a note to get access, probably not good.
Easy to Remember:
Domains have the obligation of being easy to keep in mind. I personally like to memorize all my favourites’ blogs domains in order to access thru a friend’s computer, a tablet or smartphone without having to search at google or take a paper off the pocket. When a domain is much complex and harder to remember, visitors keep moving away from your blog and search for a “better” one. Even if your content are top quality, with a complex domain, you will always stay behind.
Note: dskchk.com is a pretty much short domain, but people may get confused when typing it and in order not to fail, they may ask for a google help, that’s no longer enjoyable at all (unless it is like: who.com “for world health organization”, with this I mean unless the letters are words initials).
Easy to spell:
Good domains shall be easy to spell, so avoiding foreign words will keep you away from this kind of mistake. For example, if you are looking to aim visitors who speak English, you should avoid words like aprendizaje.com which is a Spanish word.
Have .com Extension:
As for the extension, it is well known that the .com are so much popular, when visitors go to your website for the first time (actually before getting used to it) most of them do not memorize the extension. When they are willing to go back to your website, they’ll type the name.com, so that means traffic away from your website.
What if your domain does not have to do with what you are sharing on your blog or website? It is a good idea to name a domain “musicart.com” while you are sharing information about blogging tips? The answer is NO! NO! Your domain must describe the kind of content that the visitor will find in order to give a full complete vision to the visitor about what is inside even before he pushes the access button.
Unless the domain is a brand, it’s okay! For example, if you are on your surfing time at the internet and then see a domain named nike.com, at their domain they do not tell anything about sports clothing but you know the brand and you probably access it when looking to get new sports shoes, sockets or sleeves.
Don’t hyphens or numbers:
When choosing a domain, make sure you don’t put punctuation marks and/or numbers. Having a domain with a hyphen for example will probably drive visitors to another website, just because when visitors reach your blog, they will only remember the name, “blogger-tools.com”, visitors will pay attention to “blogger” and “tools” so maybe next time they want to read the content, they’ll type bloggertools.com, going elsewhere.
As for the numbers, they are not easy to remind unless they mean something meaningful. Bloggertools4353.com drives away visitors who willing to get back, while blogging4success.com still maintains a pleasant appearance.
Well, I know that not everyone who will read this article are about to begin choosing a domain, many are already running a domain and if it does not meet all these factors, don’t worry! You can still run your domain as you do way to success, these are just some factors that you should consider; and the other way out is to buy another one, improve it and forward it to your old domain.